Over the past few months, there has been a spate of media reports about how people may have been tracked without their knowledge using AirTags, Apple’s elegant location trackers. Like many mainstream media forays into the tech world, the reports are often short on detail and sometimes unclear on the reality of how the AirTags work. Nor is it clear that there have been many successful cases of AirTag abuse, but the mere fact that people are trying to use AirTags to stalk others is concerning.

Apple put significant effort into preventing such abuses, revolving around three features:

Sadly, those precautions haven’t been sufficient either to dissuade all would-be stalkers or to educate potential stalking victims (and let’s be real—dissuading stalkers is also a matter of educating people that it’s unethical, likely dangerous, and often illegal to abuse an AirTag in this way). Apple has responded in two ways, one general, the other specific to AirTags.

Personal Safety User Guide

Apple documents its products and services quite well, but the company tends to generate many focused pages without much high-level organization. It’s all too easy to flail around within Apple’s support documentation looking for help if you don’t know what search terms are likely to work. In an effort to mitigate that problem for issues surrounding personal safety, Apple has created the Personal Safety User Guide website, also available as a downloadable 56-page PDF.

The Personal Safety User Guide brings together numerous Apple support articles in two main sections:

The Personal Safety Guide ends with three checklists, each of which walks you through a series of steps. These are extremely useful because almost no one would necessarily know or remember all the places to check. The checklists help you:

The Personal Safety User Guide website is best when you want an answer to a specific question, but it doesn’t lend itself to reading front to back. For that, we recommend downloading the PDF, which you can read at whatever depth you desire. But do at least scan the entire thing to get a sense of what it contains should you need that information later.

Apple AirTag Announcement

Shortly after releasing the Personal Safety Guide, Apple also posted a short but detailed statement on its website. In it, the company makes it clear that it is actively working with law enforcement on all cases involving AirTag abuse. Apple also says that it has updated its unwanted tracking documentation to explain AirTag safety features more clearly to users and to include resources for those who feel their safety is at risk.

Apple also outlined important advancements that will be coming to the AirTag and Find My network systems via software updates later this year:

Overall, these changes are welcome, and it’s a testament to the care Apple took when designing the AirTag and Find My network systems that it can make such enhancements through software updates—no hardware changes are necessary. It’s also good to see Apple taking the problem—however small it might actually be—seriously and working to reduce it even further.

(Featured image by Apple)


Social Media: Media reports suggest that miscreants are trying to use Apple’s AirTag location trackers to stalk people. Apple has responded with personal safety advice and promised AirTag safety enhancements.

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